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3 Life-Changing Lessons From Alex Hormozi

Discover 3 huge life-changing lessons from entrepreneur, investor, and philanthropist Alex Hormozi.

ARTICLES

5/20/202411 min read

Who is Hormozi?

Alex Hormozi is an entrepreneur, investor, influencer, author, and philanthropist of the 21st century, born in 1989 in America. He is currently 35 years old, and at the age of 32 years old, the net value of Alex and his wife Leila exceeded 100 million dollars. He mainly achieved this through his company Gym Launch which helped gym owners scale their own businesses. He started his entrepreneurial career opening gyms around America.

This guy might seem like another Jeff Bezoz, but really, it's deeper than that. The thing that is so interesting about Hormozi, and that prompted him to reach millions of subscribers and followers, and fans in a short time, is that he is realistic, down-to-earth, logical, and more importantly: connected with his audience.

He also gives a lot of free stuff, something that he preaches could help us get more sales and customers in our business(es). He gives away free educational courses made at conventions, a ton of long-form videos and short-form videos on specific problems or life lessons he learned, etc.

At the date of this writing, he wrote three separate books: Gym Launch Secrets, $100M Offers: How to Make Offers So Good People Feel Stupid Saying No, and $100M Leads: How to Get Strangers To Want To Buy Your Stuff

But how can Alex help us? Well, with his business-oriented, logical, and implementable philosophy, and his life's hard experiences, we can learn a lot from him. Years of thoughts and wisdom and knowledge are available to us, a few clicks away. So, let's get down to the 3 life-changing lessons I mention in the title so you can have incredible insights into life.

We will all die, and everyone will forget about you

Harsh but true. We will all die. Realizing this simple truth can already push you to action. You see, a lot of people are hiding their deepest gifts in life and their potential because they're scared of other people's opinions. How many wannabe entrepreneurs on earth never started their businesses because they were scared of what their family, friends, or partner would think? Probably a lot.

Do you remember your grand-grandfather? No? Yes? Do you remember your grand, grand, grand, grand, grand, father? No? Yes? Because there's a high chance you don't for both. And your grand-grandfather isn't that far away, that's only three generations away from you.

So, let's say you are scared to launch your business. If you're scared to do so because of people's opinions, well, if you fail at it, and you end up being mocked for it or judged for it, it doesn't really matter, since we will all die, and everyone will probably forget about you, except if you succeed and do something incredible.

Stop caring about other people's opinions. Do what makes you truly, spiritually happy, that improves the world and improves you at the same time. Simply stop caring, know that people's opinions are only what they fundamentally are: made-up ideas of your perceived identity or actions to other people's eyes and that when these people die, they will probably have forgotten about you.

If you're still scared of taking action despite the fact that we will all die and everyone will forget about you, and if you're still pulling back from giving your deepest gifts to the world, such as opening your business, opening a charitable association, marrying your partner or having children, then think about that:

Death is coming for you. And it's coming scaringly fast. If you've ever listened to your grandparents you've probably already heard them say "Life passes too fast". And on the moment we're all like "Meh, I still have XX years to go, it's alright." But, as we age, life really does pass fast, and when we're already at the end of the way, and we're looking around and we're seeing that there is no continuation from then on, a lot of us have regrets.

So, don't be the one having these regrets. Will you really give away your life, your dreams, your potential of who you could be or what you can achieve, or the positive impact you can have on the world, because of your mother?! Your father?! Perhaps your "best friend"?! Or your partner?! Really?!

Now yes, if you want to quit your children and your wife and go live as a monk in a remote area of China to never speak again to any human until your death, maybe, just maybe, you're going crazy. But if you're actually following your deepest purpose (for masculine men) or searching for intimacy (women) on earth and making a contribution to the world without letting any loose ends, then what is holding you back from doing so? Who can tell you it's a bad idea?

So, 1) death is coming for us all at an alarmingly fast rate and everyone will forget about you, 2) you don't want to live with regrets of who you could have been because that's torture, and 3) you need to live your fullest in the small time you have on this planet.

Also, one thing I forgot to mention, sure, if you're Alex Hormozi and you have an incredibly positive impact on the world, people might not forget about you in a hundred years or two hundred years. But what on the Universe scale? Will people still remember Alex Hormozi in 100 million years? Probably not.

Just do the work.

"It just takes work. Shit loads and shit loads of work. Every time I try and dress it up or cut a corner I get brutally reminded: The work just needs doing."

-Alex Hormozi

This quote is so fundamentally important to all people with dreams and aspirations out there. We need to simply shut up and do the work, because the work, be it opening a business, selling products, helping people get in shape, and more, doesn't care who we are. The work doesn't care if it's you or your friend or your partner who does it.

It only cares to be done. By personifying the work, it helps understand that the work just needs doing. It doesn't need explanation to look famous or cool, it doesn't need to be used as a weapon of recognition, but it just simply needs to be done to actually produce benefits.

It just takes shit loads and shit loads of work. Whatever endeavor you've chosen to pursue or exceed in in life, it just takes a high amount of work and a high quality of work. There's no way around it, there's no shortcut, there's no AI, and that's why these bullshit "make thousands of dollars per day passively using this newest technology or technique that nobody knows about despite this v video reaching at least a hundred thousand people per day" videos are never really useful or helping anyone.

Just doing the work comes down to personal discipline. It's when you can sit at the desk and write for two hours, it's when you can record a podcast, make a presentation, deliver the product, train or teach your customers or students, etc.

This is the best productivity hack. In fact, I wrote a whole article about this principle. Click here to find out more. Really, a lot of people are wasting time on "productivity habits", and these habits can be great to enhance your productivity, but if you don't just work at one moment, you're not going to get any tangible results.

Simply do the work. Stop overthinking if you've got the perfect lighting or the perfect environment or the perfect timing even tho these things can be important, but first focus on training your skill of just doing the work, and then optimize your way around it. Without this fundamental skill, you're basically not producing any results.

Once you realize you're going to get hurt and punched and spit on by life, and that your dreams will fly away if you don't keep them alive, that's when you work hard. That's when you wake up to reality and you realize "shit, I've got to hit a 4-hour shift today. Or an 8-hour shift. Or a 10-hour shift."

You MUST do the work. It's a MUST. If you want to reach your dreams and get the big car or the money you want or the success you want or the fame you want or the recognition you want or the women you want or simply the life you want, you're going to have to produce a shit load of high-quality work. And that requires of you persistence, consistency, resilience, discipline, and willpower.

Just do the work. That's the only way to achieve your dreams, and that is a 100% certified way to make progress. Just. Do. The. Work. Period.

If people don't have the life you want, don't listen to their advice.

If people don't have the life you want, there is no need to listen to their advice. There is no need to listen to your mother's opinion about you wanting to open your gym business or about your relationship with your woman if she has a work-life or relationship you don't want. Be totally authentic and clear and honest with yourself: Do the people who judge you have a life you want? No? Don't listen to them!

Now you always need to fact-check the information they're saying. If you want to become an entrepreneur but you're playing in Bozoland, rolling around in the fields of TV, video-gaming, and junk food, how can you expect them to be positive toward you? If you're a total crap, how can you even have the ego to say you will achieve big things in life?

But if you're working really hard toward a project you love, and you realistically can achieve it (sorry for our bald friends out there trying to make the quiff hairstyle), and your involvement in this project is bettering your life and the life of others and not creating any negative loose-ends with the people you love, why giving a buck about other people's negative opinions when they don't even have a life you want? Really? Why would you give a singular fuck about what other people think if they don't have the life you want.

If your friends tell you you shouldn't be marrying this girl because she takes relationships too seriously, how fucked is that? First off, are they really your friends, and second off, do you really want the same lives as them? If your friends are telling you to quit her and instead go and party and have sex with the maximum amount of girls there, is that really the life you want? No? Then stop being friends with them, cut them off, and don't listen to them. Don't even look back. Close the loose ends, make everything clear, make in sort nobody is hurt heavily by you quitting your involvement in the friendship, and get your ass toward a better life.

That's harsh advice but it's true. Would you take relationship counsel from someone who's divorced? No, of course not! Would you take diet advice from someone who's fat? No, of course not! Would you take exercising advice from someone who considers walking to the pizzeria down the street their exercise metric for the day? OF. COURSE. NOT!

So why would you listen to people who have a life you don't want? If the negative or discouraging statement they're making has been acknowledged and thought over by you, and it's possible that you can achieve your dreams and that your dreams will benefit you and the world, why even care?

Are you so uncritical and so weak as to let other people dictate your life from you? Remember this lesson from Alex Hormozi: power follows the person that the finger is pointed at. If you point your finger at your father for example and say "I'm not rich because of him!", you're essentially giving all the power to him.

Now, it depends on the situation, if someone ran you over with his car, I think you can blame him with your finger, and the power would still be to you. But it's your choice to either move on and live the life you want or infinitely point the finger at people, trying to find faults somewhere for your own lacks and shortcomings. But, commonsense still needs to be acknowledged here.

Take back this power, point the finger at you, take responsibility for your life, and don't listen to the people who don't have the life you want. Also, don't think that because someone is not in favor of your personal dreams and projects, that automatically, this person is negative toward you or should be cut off. A lot of times, especially our parents (who will be one of the first people to try and hold us back from our dreams probably), are simply scared for us, they simply are worried for us and our future, because we literally came out of their bodies.

One more insightful thought from Hormozi is that when you become big in life, you cast a shadow so big on your haters and unbelievers and people who don't like you, that nobody can hear them shout to begin with. You cast a shadow so big on them that nobody even knows they exist. And that's why, when you become better, you often highlight other people's faults, which makes them want to take you back to your old self so they can feel good about themselves being losers.

Some parents are so scared and worried for their children, that they are rude to them. Even indirectly or unconsciously, these parents are rude and dismissive, and emotionally negligent of their children, sometimes simply because they're worried for them, and they just don't know how to act. They don't know how to show their worries in healthy ways, because they're not healthy themselves. Maybe their childhood conditioning coming from their own parents which maybe had the childhood conditioning of their own parents which also had the childhood conditioning of their own parents, pushed them to act in unhealthy ways toward you.

You can hold resentment for that, or you can let go, forgive, and live the life you want. Forgiving doesn't necessarily mean loving them or what they did to you, it's not necessarily about the other person, it's just the process of saying "I'm moving on from that now, and I don't want to live my life holding burning resentment for you. I'm just going to go now, the train is arriving, goodbye".

Either you can point the finger at them "Look how much they suck!" and you give them the power over your life or you simply spend too much energy on negative people, or you can just say "I don't give a damn about what they think, I'm living my full life now" and living your best life, and achieve the things you want to achieve, and meet the people you want to meet, and get into the relationship that you want to get into, etc.

Even David Deida, who's not even related to Alex Hormozi, has a chapter in his book The Way Of The Superior Man named "Live as if Your Father Was Dead", so as to help people be free of their parent's expectations. We should not be delusional, we should be realistic, loving, powerful in our truths, and at the same time strong in the giving of our fullest gifts on this planet. We should love people, and be philanthropists ourselves, and also love ourselves, the life we have, and the things we bring to earth.

Conclusion

I hope this article and these lessons were of help to you. If you want to know more about Alex Hormozi, go and check out his YouTube channel here.

As always, thank you for reading, and I'll see you next time.

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